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IFD Master Workshop: Entrepreneurship for Designers with Matt Rhoades
An entrepreneur is commonly defined as: a person who organizes and operates a business or businesses, taking on greater than normal financial risks in order to do so. But what does entrepreneurship really mean for individuals and businesses? Being an entrepreneur sounds amazing, but in reality it’s a huge challenge. This class is aimed at designers who want to form their own design agency, develop and sell their own products, or launch a start-up. Our 2-hour workshop covers how to build a business and marketing plan and how to build a team. You’ll learn about using internal and external resources, networking, operations, and the idea of how to work “on the cheap” to get the most out of everything you do.
Matt Rhoades is one of the most accomplished and respected design minds in the Pacific Northwest. As a veteran of several global design studios and former Nike Global Creative Director, Matthew’s award-winning career encompasses more than two decades, 40+ patents, 6 world records, and multiple global design awards. Achievement highlights include an IDEA Gold Metal, a Newsweek “Product of the Year,” and designing the Trek Y-Bike, named “Third most influential mountain bike of all time.” In addition to his work as an industrial designer, he holds an MBA in Entrepreneurial Management and New Product Development and has spent over 18 years as an adjunct professor, faculty member and speaker. His experience transcends traditional industrial design products, encompassing digital (UI/UX), brand strategy, cutting-edge innovation, new business strategy, and overall design excellence.
About Inside Fashion Design
What you didn’t know, you will know.
Inside Fashion Design is an intimate behind the scenes look into the world of apparel design. As two designers, with a collective forty years in the industry, we’ve had the privilege of working at and being part of the vibrant, innovative, culture of Nike, a little company founded on the principle of design. Later came Donna Karan, Tommy Hilfiger, and others. Throughout we mastered our craft, and upon feeling an entrepreneurial pull, opened our own consulting studio called Creative Capital Design four years ago.
Given that one of the most joyful aspects of our work is nurturing and mentoring new talent, we went searching for a platform to do this beyond our studio walls. And Inside Fashion Design was born. Our belief is that all who live for or have a curiosity for fashion design should have the opportunity to explore it. And so, we open the door to our library of expertise and resources, inviting you in to experience them. Design workshops, tutorials, trend talks and exclusive insider interviews. Here you can study the wide array of industry disciplines, including roles you may be unaware of but are integral to making the cogs of a company turn. There are so many possibilities for discovering pleasure in artistic fulfillment.
We aspire to nourish our creative, cerebral selves. We’ll measure our teachings not only by the knowledge imparted, but more importantly, by the enthusiasm it generates. Because any spark we can implant in your inquisitive soul may someday be the new heartbeat of the fashion industry.
So please, dive in.
Cover image courtesy Inside Fashion Design.